August, 2017
3 Ways for B2B Companies to Efficiently Retain Their Customers
The marketing and business models for B2C and B2B models are different. For the latter category, strategies for nurturing existing customers are significantly more important than for the former. Related: Balance Your Sales Quotas With Serving Your Customers: 6 Ways How. For B2B companies, in contrast, the customer pool is significantly [...]
An 'Entrepreneur' by Any Other Name: 5 Things to Consider When You Start a Non-Profit
When people talk about entrepreneurs, they immediately think about the Mark Zuckerbergs or Elon Musks of the world. And, they’re not wrong to think about those giant tech disruptors, who impact millions of lives daily. Related: Should You Structure Your Business as a Nonprofit? However, not all entrepreneurs are created the same. [...]
3 Ways to Take Your Home Business Away from the Home (and the Advantages of Each)
Do you ever find yourself stuck in a rut, not getting your work done due to distractions in your home? Or perhaps you are longing for different scenery for work, but not sure where to go? Did you know that changing up your scenery can get you more engaged and more productive? Yes, it can!! Here are 3 easy ways to take your home business [...]
12 Lessons You Learn or Regret Forever
Sticking your neck out and taking charge of your career is no trivial matter. Whether that’s switching careers, going back to school or walking away from a j-o-b to start your own business, it takes a lot of guts. But guts will only get you so far. Once you build up the nerve and make the leap, you’re no more than 5 percent [...]
No matter where you [...]Don't Shuffle People Into the Wrong Job Just Because They're Already on the Payroll
The old adage that a “bird in hand is worth two in the bush” may work in some instances in business, but slotting people into employee roles is definitely not one of them. I can’t tell you how many times I see early-stage entrepreneurs put someone in a role simply because it’s convenient. This is particularly harmful when the [...]
Sound the Alarms: How Small-Business Owners Can Prepare for Hurricane Season
With hurricane season underway, at-risk small businesses need to make sure they have a response plan in place that helps mitigate potential damages. Unfortunately, many small companies don’t come close to checking the boxes for hurricane readiness. And this lack of preparedness can come at a significant cost. As a Weather Company report [...]
The Best Places for Veteran Entrepreneurs to Get Funding
Veteran-owned businesses have long been a key part of the American economic engine. Following World War II, an incredible 49.7 percent of returning veterans went on to start their own business. Today, according to the most recent census data, there are 2.45 million veteran-owned businesses in the United States, contributing $1.22 [...]
What Do You Do When One of Your Big Clients Bails?
After gaining a few larger clients, Nate Dionne, co-founder of NorthOut, did the next logical thing, growing his team. But, what happens when your clients no longer want to move forward? What do you tell your new team? In this episode of Resilience, we learn how to be transparent with your team, and in scaling your company. Watch the [...]