If you can’t provide a memorable customer experience, your startup won’t survive very long these days. According to many observers, we can thank or blame technology for these higher expectations, providing information at the speed of light, leading everyone to expect more. You now need more than loyalty from your customers — they need to be your best advocates. Related: The 4 Easiest Ways to Supercharge Your Social-Media Marketing In case you don’t understand the urgency, just be aware that according to a recent Forrester report, nearly 95 percent of your competitors are saying that providing a good customer experience is their … Continue reading 8 Initiatives to Make Your Customers Loyal Advocates