While it may seem counterintuitive, focusing on the right customers for your service or product is necessary for long-term success. October 19, 2018 4 min read Opinions expressed by Entrepreneur contributors are their own. When you form a tech startup, your primary focus should be on building a strong reputation while slowly building your customer base. This approach may seem counterintuitive because the traditional strategy is to hype up your MVP (minimum viable product) and to get as many users as possible in order to show amazing growth to potential investors. The problem is that rarely works in practice. Inevitably, … Continue reading In Order for Your Business to Grow, You Need to Turn Down Customers